COURSE INTRODUCTION

  • Buyer overview&buyer's function under different modes

  • Brand positioning and marketing strategy

  • Experiential business environment, department store market analysis and business research

  • Fashion trends and coordination of goods

  • Brand VM planning and goods communication

  • Buyer data analysis and purchasing strategy

  • Buyer selected shop operation

  • Start a business on internet and working methods for buyer

  • Luxury management and buyer working mode

  • Fashion buyer system

  • Buyer graduation design

  • Buyer graduation oral defense

TEACHER INFORMATION